I get things done ✅ , I'm The Product Manager Who’s Seen It All

Who is Mahmoud Elmasry? (The Product Manager Who’s Seen It All)

I’m Mahmoud Elmasry, and my journey into product management wasn’t exactly linear—it was a wild ride through software engineering, ERP implementation, business analysis, quality assurance, and even technical writing. If there’s a business domain out there, chances are, I’ve worked in it.

Over the years, I’ve helped businesses evolve from spreadsheets and manual chaos to fully automated, revenue-driving digital solutions. Whether it’s B2B marketplaces, SaaS, fintech, e-commerce, ERP systems, or event staffing platforms, I specialize in turning complex problems into simple, scalable products.

The Evolution of Mahmoud Elmasry (Yes, I’ve Done All of This)

🖥️ Software Development & ERP Era – I started out in ERP implementation, customizing and deploying enterprise solutions for finance, HR, payroll, accounting, and supply chain management. Basically, I took companies drowning in paperwork and introduced them to efficiency.

🔎 Business Analysis & Process Re-Engineering – I shifted gears into business process optimization, helping organizations digitize workflows, optimize operations, and bridge the gap between business needs and tech solutions. This is where I became obsessed with user experience and automation.

📊 Quality Assurance & Software Testing – Before I built products, I made sure they worked flawlessly. As a QA lead and scrum master, I helped teams adopt test automation, performance testing, and CI/CD pipelines—ensuring that what we shipped wasn’t just functional but bulletproof.

🚀 Product Management & Digital Transformation – My true passion? Building products that solve real business problems.

- At Qawafel, I’m leading the B2B marketplace revolution, integrating embedded financing (BNPL), vendor engagement strategies, and seamless transactions.
- I’ve driven SaaS adoption, fintech innovation, and multi-tenant enterprise solutions—bridging the gap between business goals and technical execution.
- Whether it’s e-commerce, logistics, event management, or fintech, I analyze, strategize, execute, and iterate to drive growth and user adoption.

What Makes Me Different?

✅ Cross-Industry Expertise – I’ve worked in B2B, fintech, e-commerce, SaaS, ERP, healthcare, logistics, and event management—so I know what works and what doesn’t.
✅ Business Meets Technology – With a background in engineering, business analysis, and product, I don’t just talk strategy—I execute it.
✅ Data-Driven Yet User-Centric – I believe in data, user feedback, and market insights to drive decisions (not just gut feeling).
✅ Scalability & Execution – I turn ideas into market-ready products, handling roadmaps, feature prioritization, and agile execution.
✅ Team Leadership & Stakeholder Alignment – I work across engineering, design, marketing, and finance to make sure everyone is aligned and moving toward a shared vision.

Why Work With Me?

Because I don’t just manage products—I build and scale digital solutions that drive business impact. I love taking on big challenges, optimizing workflows, and making technology work smarter for businesses.

When I’m not shaping digital experiences, you’ll find me mentoring product teams, geeking out over UX flows, or explaining to people why product managers don’t just write JIRA tickets.

Let’s Build Something Great! 🚀